Renewal of the website of the Pharmaceutical Manufacturers Association of Japan (PAPJ) 〜 New website to strengthen information dissemination, to make it easier to use and to reach the industry's voice

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September 01, 2021
Japan Pharmaceutical Manufacturers Association
Public Relations Committee
Chairman: Yoshitake Miyoshi

The Japan Pharmaceutical Manufacturers Association (Chairman: Yasushi Okada, hereinafter referred to as "J-PMA") is pleased to announce the renewal of its website.
New website URL: https://www.jpma.or.jp

Thirteen years have passed since the launch of the website in 2008, and the environment surrounding the website has changed dramatically. The new website is oriented toward a screen structure and design that is easier for visitors to view and more searchable, taking into account changes in the development of digital technology and the improvement of the communication environment.

1. Significant improvement of usability

～Provide information seekers with the content they need more clearly and quickly

The top page has dedicated entrances for "General Visitors and Patients," "Information from the Committee," etc., in accordance with the demographics of the visitors, so that they can quickly find the information they are looking for.
In addition, a navigation system has been placed above the top page to make it easier for visitors to find information according to their purpose of browsing. The navigation is now displayed under "Featured Content," "About Pharmaceuticals," "Information from the Committee," "About the Pharmaceutical Manufacturers Association of Japan," "Newsroom," and "Pharmaceutical Industry Policy Institute," making it easier for visitors to access the information.
Another feature of the new site is an enhanced "site search" function to facilitate access to specific data and materials that you are looking for.

2. Top page renewal

～Presenting the latest activities and focus themes in a visually appealing and easy-to-understand manner.

The top page, which is the "face" of the website, has been redesigned and reorganized to present the latest information on themes that the Pharmaceutical Manufacturers Association of Japan (PMAJ) is focusing on and that it wants to deliver to society in an easy-to-understand manner.
The most prominent visual on the top page now switches between three to five themes. The bottom part of the home page features a frame with switching information titles to deliver the latest news, recommendations, educational videos, event reports, and other information.

3. adaptation to the latest digital environment

～To make the website easy to use, stress-free, and safe for everyone to use

The new website has been adapted to the current digital environment with respect to "accessibility" and "security.
To address web accessibility, we have adopted fonts and formats that incorporate the concept of universal design, making it easier for visitors to access and use information regardless of their age or physical condition. The old website was not designed for smartphones, but the new site is fully smartphone compatible and can be viewed comfortably from any device.
For security, SSL (Secure Sockets Layer) has been installed throughout the site to make it safer to use.

The Pharmaceutical Manufacturers Association of Japan (PMAJ) will continue to use the new website to deliver information that users need in a timely manner, and will also focus on publicity activities linked to the website. We will continue to contribute to the development of the industry and the improvement of health and medical care for people around the world through the appropriate dissemination of information on pharmaceuticals and the pharmaceutical industry.

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