Topics Briefing on the Revision of the "Guidelines for the Preparation of Product Information Summaries, etc. for Ethical Drugs" Held

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On October 13, 2023, a web briefing on the revision of the "Guidelines for the Preparation of Product Information Summaries, etc. for Ethical Drugs (hereinafter referred to as the "Guidelines")" was held. Approximately 1,800 participants, including JPMA member companies, non-member companies, and advertising agencies, showed a high level of interest in the revision of the JPMA's voluntary standards for the preparation of promotional materials and enthusiasm for the creation of appropriate materials. The following is a summary of the meeting.

 The venue The venue

Table 1 Program of the Briefing Session on the Revision of the Guidelines for the Preparation of Product Information Summaries for Ethical Drugs
Table1  Program of Briefing Session on Revised Guidelines for the Preparation of Product Information Summary, etc. for Ethical Drugs

1. opening remarks

At the opening of the session, Mr. Mitsuhiro Kondo, Chairperson of the JPMA Review Board of Ethical Drug Product Information Brochure, thanked the approximately 1,800 participants from member companies, non-member companies, and advertising agencies who registered for this briefing session.

He also introduced the purpose of the revision of the guidelines, the period during which the revised guidelines will be disseminated, their operation, and the content of today's briefing.

In order to ensure the proper use of pharmaceutical products, the appropriateness of the information provided is of utmost importance. If the standards of appropriateness differ from company to company, or if the information is presented inaccurately, the medical professionals receiving the information will not be able to make accurate judgments or evaluations, which will ultimately be to the detriment of patients. To prevent this from happening, it is important to have materials that provide appropriate information. The guidelines are designed to enable each company to create appropriate materials based on certain standards.

The basis for providing accurate information is the materials prepared by each company, and we have urged them to continue to prepare appropriate materials in accordance with the Guidelines for the Preparation of Materials.

Revision of the Guidelines for the Preparation of Product Information Summaries for Prescription Drugs (Preparation Guidelines)

The JPMA's Ethical Drug Product Information Review Committee provided Explanation on the revision of the preparation guideline.

Explanation (1) General Revision

Member Masahiko Kimura explained the revision in general.

The revision was made to revise "contents that may cause misunderstanding" for medical professionals and to make the contents "more accurately conveyed" to them.

The main changes are as follows: "Clarification of the concept when preparing product information summaries," "Changes to more accurately inform healthcare professionals about clinical trials," "Partial changes when citing diagnostic and treatment guidelines prepared by academic societies and others as sources for promoting proper use," "Partial exclusion of daily activity and QOL from reference information," and "Changes to the content of the review board report to make it better known to healthcare professionals. The revisions include the following: "Partial exclusion of the reference information on daily activity and QOL"; and "Changes and improvements to the information that has been made known in the review committee reports.

 Masahiko Kimura, Member, Review Board of Ethical Drug Product Information Brochure, JPMA JPMA Review Board of Ethical Drug Product Information Brochure
Mr. Masahiko Kimura, Member

He asked the participants to understand that they should prepare materials in compliance with the revised guidelines, although there will be a period of time for dissemination of the information as described below.

To be revised on October 1, 2023 (with a 9 month notice period).
Effective July 1, 2024 New materials: on or after July 1, 2024; existing materials: at the time of material revision on or after July 2024

Explanation (2) Basic notes and data

Committee Member Hideaki Kami explained the main points of the revision as follows.

Addition that if the CQs and statements in the guideline include statements outside the scope of approval for the company's own drug, those CQs and statements cannot be cited, as the CQs and statements are to be written in their original language.
Addition that if the guideline includes a statement that is outside the approved scope of the company's drug product, it should not be included in the guideline.
Even if a guideline includes a statement that is not approved for the company's drug, if the electronic package insert includes a statement such as "see the most recent guideline," and it is clear that the statement in the specific guideline was evaluated at the time of approval of the drug, then the guideline may not be cited. Addition of the fact that the drug can be used only for those parts of the drug that were evaluated at the time of approval.

 JPMA Review Board of Ethical Drug Product Information Brochure Hideaki Ue Member JPMA Review Board of Ethical Drug Product Information Brochure
Hideaki Ue Member

Addition of Explanation on "the text showing the results of efficacy", although the safety statement is to be written in the same or larger font size as the text showing the results of efficacy.
Addition of the fact that clear and generalized definitions of evaluation indices and evaluation scores do not fall under the category of reference information.
Addition of the requirement that when the results of subgroup analysis are presented, they should be described together with the results of the analysis of the overall population, if the analysis of the overall population is conducted.

Explanation (3) General/Specific Item Product Information Overview

Committee Member Hiroe Takeuchi provided the following Explanation on the main points of the revision.

(2) The development history of the drug is not the status of its approval overseas, but rather the fact that an application for approval is pending overseas or a study for an unapproved disease in Japan that is being conducted overseas may not be described.
Response when clinical results that include unapproved indications or effects or dosage and administration are described in the characteristics (sex)
Addition of notes on how to describe the results of each clinical trial and that they are not regarded as characteristics when only the results of each clinical trial are described together.
Addition of the requirement to describe the results of validation analysis or nominal P-values in a way that is clearly understood, and Explanation of the results of validation analysis and nominal P-values.
Addition of a response to cases where there are no serious adverse reactions in the description of characteristics

 JPMA Review Board of Ethical Drug Product Information Brochure Hiroe Takeuchi Member JPMA Review Board of Ethical Drug Product Information Brochure
Ms. Hiroe Takeuchi, Member

Addition of Explanation in the Results of Studies in which the Drug is Fairly Compared to a Control Drug
Modification of the description in the opening note in the original appraisal document.
Addition of clear description of validation analysis items in the study design
Addition of a response to the termination of the validation procedure in the Gate Keeping Strategy and the closed validation procedure, etc.
Addition of actions to be taken when specific adverse reactions/adverse events are to be confirmed in advance.
Modification of relevant information in the version of specific items.
Modification of measures to be taken when there is no safety statement in the original article.

Explanation (4) Advertisements and other materials to be published in specialized magazines (paper)

Naoaki Okimura, Committee Member, explained the main points of the revision as follows

Addition of description of GS1 barcode
Addition of "urgently approved drugs" and "conditionally approved drugs" to regulatory categories
Change to the requirement that side effects to be listed in the DI for normal advertisements should be listed for serious side effects and only major side effects should be listed for other side effects if not all of them can be listed
Move part of the Explanation for "Advertisements that mainly mention only the name of the product" to the main text.
When clinical trials are described in advertisements in the form of articles or in the recordings of lectures and research meetings hosted or co-hosted by the company, "Please refer to page XX for information on precautions, including warnings and contraindications," etc., at the top of the first page introducing the clinical results in a larger font size than the main text" is added.

 JPMA Prescription Drug Product Information Brochure Review Board of Ethical Drug Product Information Brochure Naoaki Okimura Member JPMA Review Board of Ethical Drug Product Information Brochure
Naoaki Okimura Member

Addition of "In headlines and titles, do not use expressions that are false or exaggerate efficacy or emphasize or guarantee safety" in advertisements in the form of articles and in the collection of records of lectures and research meetings hosted or co-hosted by the company
Addition of "When describing study results, describe them in accordance with the study design" in the presentation contents.
Addition of the following to slide sets provided for the purpose of lectures to medical professionals at company-sponsored or co-sponsored lecture meetings: "If there are any conflicts of interest with the company, they should be described along with bibliographic information.
Addition of the following to the presenter's comments in the record of lectures and seminars hosted or co-hosted by the company: "Avoid definitive expressions such as impressions based on treatment experience or impressions not based on data, and do not emphasize or guarantee efficacy or safety.
Addition of "Literature on the efficacy of the company's drugs should not include review articles, reviews, articles, contributions, etc." in the literature annex.

3. on the scientific aspects of the preparation procedure

In order to ensure a correct understanding of the preparation procedure, Yasushi Komiyama, Vice Chairperson of the JPMA's Review Board of Ethical Drug Product Information Brochure, provided the following Explanation.

Explanation of the meaning of the P-value and the principles set forth by the American Statistical Association (ASA) statement regarding the misuse of the P-value.
The logic of the test is backward reasoning, not logic that can show that there is no difference.
Small P-values, such as P=0.01, are not strong evidence.
P-values from validative analysis and nominal P-values
Validation framework
2. how to enhance evidence based on internal and external consistency

 Yasushi Komiyama Vice Chairperson, Review Board of Ethical Drug Product Information Brochure, JPMA JPMA Prescription Drug Product Information Review Board of Ethical Drug Product Information Brochure
Yasushi Komiyama Vice Chairperson

Note on P-values in Multiple Comparison Methods
Regarding the two purposes of subgroup analysis, (1) exploratory study of factors affecting efficacy and safety, and (2) study of efficacy/safety in a population of particular interest

4. on sales information activities and informational materials

Mr. Michiaki Furue, Advertising Guidance Officer of the Monitoring Guidance and Narcotics Control Division of the Ministry of Health, Labour and Welfare, said that the large number of participants in this briefing session indicated a high level of interest in the revised guidelines and a high awareness of compliance with the revised guidelines. He also mentioned that the Division had been contacted in advance and consulted on the details of the revision.

The Monitoring and Guidance and Anti-Narcotics Division's "Monitoring of Sales Information Provision Activities of Ethical Drugs" is not only based on the "Pharmaceuticals and Medical Devices Act," the "Standards for Proper Advertisement of Drugs, etc.," and the "Guidelines for Provision of Sales Information," but also on the "Guidelines for Provision of Information on Drugs. He also introduced that this project is being promoted by examining inappropriate cases with reference not only to the "Guidelines for Provision of Marketing Information," but also to the "Guidelines for Preparation.

He also briefly introduced the monitoring project for FY2022. his impression through the FY2022 project is that many companies have improved their internal systems, and the number of cases of violation in the promotional materials themselves has decreased. However, even when product information summaries and other materials are properly prepared in accordance with the preparation guidelines, inappropriate promotions are still reported in the course of actual use.

 Michiaki Furue, Advertising Guidance Officer, Monitoring and Guidance and Narcotics Control Division, Pharmaceutical Affairs Bureau, Ministry of Health, Labour and Welfare Michiaki Furue, Advertising Guidance Officer, Pharmaceutical Affairs Bureau, Ministry of Health, Labour and Welfare

He concluded with the following words: "I hope that everyone will first have a clear understanding of what has been introduced today and prepare product information summaries, etc., in accordance with the revised preparation guidelines, so that the examination departments can conduct appropriate examinations and use the information appropriately in their information provision activities.

5. closing remarks

In closing the meeting, JPMA Managing Director Yoshiyuki Ishida expressed his gratitude to the many people who participated in the meeting and to those who worked so hard on this revision.

My own understanding from reading the works of behavioral economists and cognitive psychologists is that humans are easily mislead. Medical professionals and pharmaceutical companies may be equally prone to misleading. The concept of this revision is to eliminate misleading and communicate more accurately. Even if materials are properly prepared, there is a possibility that they may be misleading. The point that needs to be emphasized is not only to create appropriate materials, but also to establish a method to properly explain the information. I mentioned that I would like to contribute to good medical care by providing appropriate information and promotional activities not only to medical representatives (MRs) and medical science liaisons (MSLs) but also to medical professionals.

 Mr. Yoshiyuki Ishida, Executive Director, JPMA Mr. Yoshiyuki Ishida, Executive Director, JPMA

In closing, he said, "I would like you to first understand the revised preparation guideline and prepare appropriate materials, and beyond that, I would like you to think about how to properly utilize those materials and how to ensure that they are accurately understood. I believe that by doing so, the quality of information provision in the pharmaceutical industry will be enhanced," he concluded.

( Masahiko Kimura, Review Board of Ethical Drug Product Information Brochure)

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